Measuring your business’s success with Analytics
New Wave goes beyond web hosting, and can provide analytical based reporting that helps you better understand your traffic, and conversions. We use data to strategize your next successful marketing campaign.
Getting started with Analytics…
Your website does not produce any kind of calculable metrics or site stats on its own. It must be set-up with Google Analytics, and tracking can only begin once your Google tracking code is added to your site’s backend. A new marketing campaign for a business that previously had Analytics installed immediately has an advantage over a site that didn’t. Analytics often plays a crucial role in deciding what kind of marketing campaign to pursue, and once launched, previous data can serve as a shortcut to an effective campaign.
Detailed reports on your users, traffic, and more..
You’d never spend money on a marketing campaign without a calculable return. Analytics are the foundation of regular reports that provide insight into the efficacy of a given campaign. Reports are customized for each client, and can be issued monthly, annually, or on demand, for an overview of your traffic’s trends and quality. Reports often contain information on user growth, and identifies their channels (Search Engines, Ads, Social Media, Referral traffic, etc). It also often measures traffic across all pages, and includes the number of leads generated for a defined period, which is critical for most campaigns.
